Wednesday, April 17, 2013

There Is No "Free" In "Investment"


There are very few people out there that are completely comfortable with their body.  There are even fewer people out there that are comfortable with their body and have never had to work for it. 

Achieving a positive body image is hard work.  It’s dedication.  It’s determination.  It’s an investment, because after all, you've got to spend money to get a return on your workouts and healthy eating.  Investments aren't free. 
Sure, you can go out and walk or run for free, but replacing your sneakers every 300 or so miles is not free.  And a good, quality pair of sneakers with the appropriate support for your foot type and activity of choice aren’t even close to free; they’ll run you upwards of $100.  And maybe you don’t like to walk or run when it’s raining or snowing, or even cold outside.  So you buy a treadmill.  Also not free. 
Now, you’ve just bought new sneakers and the weather isn’t up to par, so you bought a new treadmill.  You’ve just dropped a minimum of $400 on your fitness.  You walk or run on your treadmill, but slowly you lose interest and now it’s become more of a clothes rack than a tool to build strength and endurance.  You’re feeling blah and you need motivation to get moving again, so you head down the road and join the nearest gym.  $100 sign-up fee plus a $40 monthly fee with a one year contract.  Not free.  Personal trainer?  Not free.  Specialty classes?  Not free.  You forgot your towel?  It’s not free to borrow one.  And on top of all of the FEES (not FREES), you have to workout on their schedule.  They don’t open until 5 a.m., but you need to get there by 4:30 a.m. to get your workout done, shower and head to work.  Your workout suffers or you just don’t do it.  Before you know it, you’re paying $40 a month for a gym membership that you use maybe once a week, or maybe not at all.  But you can’t cancel it because it’s not free to do so.
Here is where Beachbody comes in.  Everyone has seen the infomercials on TV: P90X, 10 Minute Trainer, Insanity, Brazil Butt Lift, and the list goes on.  Guess what?  These videos are not free, but what they do offer is well worth the price.  Here’s the scenario:
You wake up one morning, look in the mirror and think, “I’ve got to do something.  My belly is a little jiggly, my arms lost their tone, and my legs are starting to get dimples.”  So while you are dressing, the TV is on and Shaun T is all hyped up and looking for the next Insanity success story.  You think, “Wow, that sounds fun and the results look amazing!”  So you pick up the phone and place your order.  You just spent some money, but here’s what you get: a multi-DVD workout program complete with your own personal trainer to help you get results (Shaun T), a meal plan to take all of the guess work out of healthy eating, an independent Beachbody coach who will be there to answer any questions you may have or help you when your motivation takes a dip, access to the Team Beachbody website where you can connect with other people on the Insanity program, read informative articles and blogs, and post your own progress and success story.  But, besides the things the postman delivers to your door, you also get FREEDOM.  You have the freedom to workout when you want, in the comfort of your own home!  There is no lugging toiletries, shower gear and clothes to the gym.  You can finish your workout and boom!  Get ready for work! 
No, Beachbody programs are not free, but they are a one-time fee.  You can complete the program as many times as you’d like or do it as a hybrid with your other training programs.  Your health and fitness is an investment; it’s just a matter of what kind of investment you want to make.  Visit the Team Beachbody website and you will see multitudes of success stories.  It truly is an investment with a high return! 
If you are interested in learning more about Beachbody programs or taking the Beachbody challenge, please contact me to set up a time to chat.

No comments:

Post a Comment